Nautica needed a shoppable landing page to showcase its biggest marketing stories during the holiday season, and I was tasked with delivering it. My role included defining the product strategy, conducting stakeholder interviews, researching users and competitors, creating low-fidelity wireframes and prototypes, designing high-fidelity assets, conducting usability testing and validation, and delivering regular stakeholder presentations. Using design tools such as Adobe XD, Sketch, Photoshop, and Adobe Illustrator, I was able to create a landing page that met Nautica's needs and exceeded their expectations.